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Category: Startups

Why Most Aid Programs Fail to Deliver: The Hidden Truth About Fund Distribution

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Alessandro Marianantoni
Monday, 21 October 2024 / Published in Startups
a group of women in blue t-shirts
This article dives into the challenges that prevent successful fund distribution, exploring the operational and logistical hurdles, and offering practical solutions for founders looking to tackle this problem. 

Why Your Startup Isn’t Growing: Stop Chasing Leads, Start Focusing on the Right Customers

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Alessandro Marianantoni
Monday, 16 September 2024 / Published in Startups
In a competitive market, understanding your customer insights and refining your go-to-market strategy is critical for growth. This article will break down how to focus on your ideal customer and ensure that your efforts are directed toward converting high-potential prospects.

The Great Startup Myth: Are You Selling a Product or a Solution to a Problem?

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Alessandro Marianantoni
Monday, 19 August 2024 / Published in Startups
Many founders become fixated on refining their product, believing that a well-polished solution is the key to winning over investors and customers. However, what if the true path to success lies not in the solution itself, but in the problem it addresses?

Distributing Equity in Startups: Key Considerations and Strategies

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Alessandro Marianantoni
Sunday, 04 August 2024 / Published in Startups
When it comes to distributing equity among your first set of employees, several important factors should be taken into account.
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Recent Posts

  • Featured cover for the M Accelerator article 'The First Sales Hire Equity Playbook: What Seed-Stage Founders Actually Give (0.5%–2%, and Why the Range Is Wrong)' — how much equity does a first sales hire get at a seed stage startup.

    The First Sales Hire Equity Playbook: What Seed-Stage Founders Actually Give (0.5%–2%, and Why the Range Is Wrong)

    How much equity does a first sales hire get at ...
  • Featured cover for the M Accelerator article 'The $1M ARR Myth: What Founder Revenue Patterns Actually Reveal About When to Hire Your First Sales Rep' — at what arr should a founder hire the first sales rep.

    The $1M ARR Myth: What Founder Revenue Patterns Actually Reveal About When to Hire Your First Sales Rep

    At what ARR should a founder hire the first sal...
  • Featured cover for the M Accelerator article 'How Much Churn Is Acceptable After a Price Increase? The Honest Benchmark Nobody Gives You' — how much churn is acceptable after a price increase.

    How Much Churn Is Acceptable After a Price Increase? The Honest Benchmark Nobody Gives You

    You raised prices last week after undercharging...
  • Featured cover for the M Accelerator article 'Lane C: Why Benchmark and Reference Answers Break Most Post-PMF Founders (And What "Good" Actually Looks Like)' — Lane C: Benchmark and Reference Answers.

    Lane C: Why Benchmark and Reference Answers Break Most Post-PMF Founders (And What “Good” Actually Looks Like)

    Picture a founder on a board call at $1.2M ARR....
  • Featured cover for the M Accelerator article 'Lane C: The Benchmark and Reference Answers Guide Every Post-PMF Founder Gets Wrong' — Lane C: Benchmark and Reference Answers guide.

    Lane C: The Benchmark and Reference Answers Guide Every Post-PMF Founder Gets Wrong

    The Lane C: Benchmark and Reference Answers gui...

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