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Author: Alessandro Marianantoni

Privacy-Focused Email Marketing Framework

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Alessandro Marianantoni
Sunday, 01 March 2026 / Published in Entrepreneurship
Privacy-Focused Email Marketing Framework
Five-step framework for consent-driven email marketing using first-party data, privacy-friendly tracking, and authentication to boost trust and deliverability.

Customer Conversion Rate Analyzer

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Alessandro Marianantoni
Sunday, 01 March 2026 / Published in Entrepreneurship
Customer Conversion Rate Analyzer
Struggling with low conversions? Use our free Customer Conversion Rate Analyzer to track leads, sales, and get tailored tips to grow your business!

How to Measure SEO ROI with Google Analytics

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Alessandro Marianantoni
Saturday, 28 February 2026 / Published in Entrepreneurship
How to Measure SEO ROI with Google Analytics
Track organic revenue in GA4, set up conversions and cost tracking, include assisted conversions, and calculate SEO ROI with clear formulas.

How to Use B2B Signals Beyond Buying Intent

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Alessandro Marianantoni
Saturday, 28 February 2026 / Published in Entrepreneurship
How to Use B2B Signals Beyond Buying Intent
Use non-intent B2B signals—leadership changes, funding, hiring spikes, and tech migrations—to spot buyers early, prioritize outreach, and boost reply rates.
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Recent Posts

  • Featured cover for the M Accelerator article 'What Close Rate Is Normal for Founder-Led Sales? The Honest Benchmarks Nobody Gives You' — what close rate is normal for founder-led sales.

    What Close Rate Is Normal for Founder-Led Sales? The Honest Benchmarks Nobody Gives You

    It’s 11pm and you’re refreshing you...
  • Featured cover for the M Accelerator article 'How M Accelerator Actually Selects Founders (The 4-Signal Filter Behind Every Cohort)' — how does m accelerator select founders for its programs.

    How M Accelerator Actually Selects Founders (The 4-Signal Filter Behind Every Cohort)

    You’ve got real revenue. Somewhere betwee...
  • Featured cover for the M Accelerator article 'How Many Customers Should a Founder Close Before Hiring a Salesperson? (The Honest Answer Isn't a Number)' — how many customers should a founder close before hiring a salesperson.

    How Many Customers Should a Founder Close Before Hiring a Salesperson? (The Honest Answer Isn’t a Number)

    Here is the direct answer: how many customers s...
  • Featured cover for the M Accelerator article 'The First Sales Hire Equity Playbook: What Seed-Stage Founders Actually Give (0.5%–2%, and Why the Range Is Wrong)' — how much equity does a first sales hire get at a seed stage startup.

    The First Sales Hire Equity Playbook: What Seed-Stage Founders Actually Give (0.5%–2%, and Why the Range Is Wrong)

    How much equity does a first sales hire get at ...
  • Featured cover for the M Accelerator article 'The $1M ARR Myth: What Founder Revenue Patterns Actually Reveal About When to Hire Your First Sales Rep' — at what arr should a founder hire the first sales rep.

    The $1M ARR Myth: What Founder Revenue Patterns Actually Reveal About When to Hire Your First Sales Rep

    At what ARR should a founder hire the first sal...

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