You raised prices last week after undercharging for a year. Now you’re refreshing the churn report at 2am, waiting for the cancellations. So how much churn is acceptable after a price increase? For most post-PMF businesses, losing 1-3% of customers — and often far less of your actual revenue — after a well-executed price increase
Family office costs increased 23% in 2024, with the average single-family office now spending $3.2 million annually on operations alone — a surge that’s forcing tech founders to completely rethink their wealth management strategies. For a B2B SaaS founder at $2M ARR, this means their wealth management strategy is now eating 8% of revenue instead


