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How to Automate Follow-Ups Without a Dev Team

Saturday, 17 January 2026 by Alessandro Marianantoni

Set up a 3–5 email follow-up sequence in two hours using no-code tools (HubSpot, Mailchimp, Apollo) to increase responses and book more meetings.

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What to Automate Before You Hire

Saturday, 17 January 2026 by Alessandro Marianantoni

Automate repetitive sales work first—save time and money so your first hire focuses on closing high-value deals.

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How to Know If Your ICP Is Too Broad

Friday, 16 January 2026 by Alessandro Marianantoni

Spot when your ICP is too broad, find commonalities in top customers, exclude edge cases, and test a narrower ICP to shorten sales cycles and boost close rates.

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How to Validate Your ICP in 2 Weeks

Friday, 16 January 2026 by Alessandro Marianantoni

Two-week sprint to validate your Ideal Customer Profile with CRM analysis, 10 targeted discovery calls, scoring, and a one-page ICP to prioritize high-fit prospects.

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How to Automate Follow-Ups Without a Dev Team

What to Automate Before You Hire

How to Know If Your ICP Is Too Broad

How to Validate Your ICP in 2 Weeks

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