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How Startups Can Refine Positioning for Niche Markets

17 March 2025 By Alessandro Marianantoni in Entrepreneurship

Typography Basics: Fonts for Startup Branding

17 March 2025 By Alessandro Marianantoni in Entrepreneurship

Ultimate Guide to Persona Development for Omnichannel Marketing

17 March 2025 By Alessandro Marianantoni in Entrepreneurship

Why Your Startup is Struggling to Find Customers (And How to Fix It)

17 March 2025 By m-accelerator in Startups

How to Use Behavioral Segmentation for Product-Market Fit

16 March 2025 By Alessandro Marianantoni in Entrepreneurship

Four Steps to the Epiphany: A Startup Survival Guide

Thursday, 27 February 2025 by m-accelerator

Steve Blank’s Four Steps to the Epiphany offers a structured approach to creating successful startups. In a world where nine out of ten startups fail, this book provides a roadmap to avoid the common pitfalls that lead to failure.

Published in book club

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Top 6 Metrics to Track for Early-Stage Startup Success

Thursday, 27 February 2025 by Alessandro Marianantoni

Explore essential metrics for early-stage startup success, including CAC, MRR, churn rate, and more to drive informed decisions.

Published in Entrepreneurship

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Go-to-Market Strategy: Essential Steps for New Founders

Thursday, 27 February 2025 by Alessandro Marianantoni

Learn essential steps for crafting a successful Go-to-Market strategy, from understanding your audience to tracking performance and refining your approach.